Why Add Outdoor Advertising To Your Marketing Plan?

Why Add Outdoor Advertising To Your Marketing Plan?

In the world of marketing, there has never been a more successful and proven method as outdoor advertising. Because they are such a large scale representation of your brand, they command attention from your target markets and other potential customers that may be looking for your products or services. In this article, we will explain why you should add outdoor advertising to your marketing plan and some of the reasons it’s a great idea.

Outdoor Advertising Provides Constant Exposure

While digital mediums have crowded out many traditional print sources like magazines, books or newspapers, billboards have established themselves as a lasting medium for a society that is constantly in motion. In fact, the average commute time is around 25 minutes. The best part is that your billboard can’t be turned off or hidden like other digital advertisements commonly are!

Outdoor Advertising Establishes Credibility

It’s said that you know you are famous when you have your name in lights. Because billboards are so large, it is incredibly easy to establish your place in a sea of competitors and build name recognition that keeps customers coming back. However, to make a lasting impression, it’s important to ensure that your message and design are clear.

Outdoor Advertising Is Local

While boosting a post on Facebook may seem like a good idea, you could be promoting your local business to audiences from other countries if you don’t know what you are doing. With billboards, you are guaranteed local exposure that can drive business to your storefront. In other words, you will reach the customers you are trying to effortlessly.

Why Choose Stokely Outdoor?

If you are interested in adding billboards to your advertising plan, Stokely Outdoor has the experience and billboard locations to help. With more than 40 traditional and LED billboards in the Tulsa market and over 300 in the surrounding area, you are sure to find the perfect location to make the most impact. Ready to get started? Request your free quote today or give us a call at (918) 402-9016!

Posted in: Advertising