As recently reported, the hottest trend in advertising last year was out of home media. And while digital marketing has taken on new prominence, many marketing agencies are cutting their clients short by not investing in a well-rounded marketing strategy. In this article, we will examine some of the ways incorporating billboards into your client’s marketing strategy can increase exposure and some of the ways Stokely Outdoor Advertising can help.
With the implementation of digital billboards, marketing agencies now have a way to incorporate out-of-home media into their marketing plans to enhance visibility for their clients and provide a greater return on investment. Unlike digital marketing which can be hidden or ignored, billboards are available 24/7 with no way to turn them off. Not only does this create a strong local brand image, but it also ensures that your client is getting added value from the services that you provide them.
One of the most alluring benefits of a digital billboard is the ability to offset the associated printing costs that come with a traditional billboard. Although you will be sharing this billboard space with other businesses, the amount of time each billboard is shown provides the maximum exposure possible while also keeping the attention of motorists or other passersby. The best part is no matter who your client’s target audiences are, you will be able to reach them effectively through blanketed coverage.
If you are ready to provide your clients with true value, incorporating a billboard into their marketing plan is an obvious and time-tested strategy. As one of the leading providers of out-of-home media in Oklahoma, Stokely Outdoor Advertising can help you find the perfect billboard location to suit your client’s needs. Ready to get started? Request your free quote today or give us a call at (918) 402-9016. We look forward to hearing from you!
WANT TO LEARN MORE? READ “SHOULD YOU INVEST IN AN LED BILLBOARD”
Why Choose Stokely Outdoor?
If you are interested in adding billboards to your advertising plan, Stokely Outdoor has the experience and billboard locations to help. With more than 40 traditional and LED billboards in the Tulsa market and over 300 in the surrounding area, you are sure to find the perfect location to make the most impact.